Display Advertising Rates
Effective January 1, 2010
All rates shown are gross, and include placement in both the print and digital editions of Defense Tech Briefs, plus a product listing in the Tech Briefs' lead-gen e-mail (eResponse).
| Black & White Display Rates | |||
| 6x | 3x | 1x | |
| Page | $6,385 | $7,070 | $7,520 |
| 2/3 Page | $4,800 | $5,295 | $5,645 |
| 1/2 Island | $4,210 | $4,400 | $4,975 |
| 1/2 Page | $3,590 | $3,945 | $4,210 |
| 1/3 Page | $2,700 | $2,975 | $3,175 |
| 1/4 Page | $2,150 | $2,380 | $2,550 |
| 1/6 Page | $1,730 | $1,900 | $2,035 |
| 1/9 Page | $1,145 | $1,290 | $1,365 |
| Four-Color Display Rates | |||
| 6x | 3x | 1x | |
| Page | $7,680 | $8,435 | $9,040 |
| 2/3 Page | $5,765 | $6,350 | $6,750 |
| 1/2 Island | $5,065 | $5,590 | $5,965 |
| 1/2 Page | $4,300 | $4,745 | $5,060 |
| 1/3 Page | $3,255 | $3,590 | $3,825 |
| 1/4 Page | $2,600 | $2,865 | $3,050 |
| 1/6 Page | $2,070 | $2,290 | $2,430 |
| 1/9 Page | $1,390 | $1,535 | $1,630 |
| 1/12 Page (Literature) | $1,075 | $1,100 | $1,130 |
Digital Edition Sponsorship
Includes front cover bellyband, nav bar logo/link, and a leaderboard banner in the issue e-mail alert. Contact publisher for information and pricing.
| Web Site Banners - www.defensetechbriefs.com | ||
| Standard Sizes | Dimensions ( pixels ) | CPM |
| Medium Rectangle | 300 x 250 | $200 |
| Wide SkyScraper | 160 x 600 | $190 |
| SkyScraper | 120 x 600 | $180 |
| Leaderboard | 728 x 90 | $170 |
| Full Banner | 468 x 60 | $100 |
| Half Banner | 234 x 60 | $75 |
| Square Buttom | 125 x 125 | $60 |
| 12 months, unlimited clicks | $18,000 |
| Pay per click option: | |
| 500 clicks | $2,650 |
| 1,000 clicks | $4,950 |
| 2,500 clicks | $11,750 |
Includes hosting up to 30 Web pages at www.defensetechbriefs.com and www.techbriefs.com, search engine optimization, directory listing with company logo, and monthly performance reports.
Defense Tech Briefs E-mail Newsletter Sponsorships (18x annually, HTML format)
Top-Level Sponsorship....................................................................$3,075
Co-Sponsor Position #1..................................................................$1,995
Co-Sponsor Position #2..................................................................$1,595
Sponsored Links & Event Alerts..........................................................$700
Frequency discount: 5% on 6x program; 10% on 12x program.
White Papers & Videos
Number hosted Price per
12 or more.....................................................................$1,500
6 or more.......................................................................$1,900
3 or more.......................................................................$2,100
1.....................................................................................$2,400
Includes hosting for 12 months in the Tech Briefs online library; registration and lead generation; rotation of paper titles/company logo on the Defense Tech Briefs and NASA Tech Briefs home pages; and inclusion in quarterly lead-gen e-mail (4x).
Combine print and online advertising for maximum frequency discounts.
